GET TO KNOW US

You're ready to turn your travel passion into profit and bring more discovery into the lives of your clients.

Plus don't forget about all the other benefits of a travel biz ...

The freedom to work whenever and from wherever in the world you want.

The ability to impact more people than you could even imagine. 

The financial security and abundance you can create for yourself and your loved ones.

The pure joy of getting paid to do something you love, every day.

The pride you feel when you create a business—and a life—
on your own terms. 

This is exactly why Girlboss Designer was created - 

 and we can't wait to help you do the same.

GBD positions travel advisors & agencies for skyrocketing growth and sustainable success by helping them stand OUT online. 

Through our web design and branding services + marketing courses, passionate travel advisors can launch and grow a business that sets them up for sustained success. 


What we do

Our clients create travel businesses that are 

Freedom

OUR VALUES

INTEGRITY

ADVENTURE

so that they can step into the life they’ve long dreamed of. 

polished, professional, & profitable—

Hey Lady! I’m Kristin Richards

I’m the Cali-born, Atlanta-bred, Australia-living founder of the branding + web design agency Girlboss Designer!

The short version of my story goes like this … I met an Aussie guy, moved to Australia, we had a baby, and now I help other women build businesses and lives on their own terms through gorgeous, strategy-based design. 

The longer version?...

Does that sound familiar?
See, I knew we’d have a lot in common! 

After honing my design eye as an art director for a women’s travel accessories line, I left office life behind to travel more while working remotely. I zigzagged across Europe, hopped over to the Land Down Under with the aforementioned boy, and have been exploring ever since. 

I launched GBD in 2018. When I began getting referrals to travel advisor clients, I knew it was a perfect match. After working with 100+ passionate travel businesses, I developed tools, templates, and resources exclusively for advisors and agencies.
 
Everything about our process—from our intake questions to photo selections—is designed to help travel businesses like yours thrive online.

I traded in a 9-to-5 life for the freedom and fulfillment of going my own way.

Meet the Owner

MEET THE TEAM

Madison

BRAND & WEBSITE DESIGNER

Liz

PROJECT MANAGER

Michelle

BRAND & WEBSITE DESIGNER

Roselle

EXECUTIVE ASSISTANT

Because when you dare to go your own way, you deserve to have a business—and life—that richly rewards you. 

So what does that reward look like for you?

The life that exists beyond what's "safe" or "expected."

The one you may not tell many people about yet but you daydream about it daily.

The one that you were BORN to lead—as you share your wanderlust with the world.

That's the life we want to help you create.

WHY GIRLBOSS DESIGNER ONLY WORKS WITH WOMEN

other than the fact that we're awesome...

Growing up I watched my artist mother go from being a stay-at-home mom to 4 children, to being a single mother. She got a job and went back to school, all while still raising 4 kids pretty much by herself. She had never lived on her own before getting married, but she figured it out on her own along the way and I never heard her complain or saw her break down. Okay, maybe there were a few little breakdowns, but she’s one tough cookie.

Her strength and perseverance taught me to never rely on someone else to create my life or future for me, and I CAN make it happen on my own.

Girlboss Designer’s mission is to empower other women to be independent, successful, impactful and look pretty damn good online along the way.

STRONG WOMEN EMPOWER EACH OTHER.

You got this girl. See how we can help.

Branding & Showit Websites for Women Who Want

for travel advisors:

change industry:

Polished, Professional & Profitable Businesses.